Billboard size in feet

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Graphic Design Stack Exchange is a question and answer site for Graphic Design professionals, students, and enthusiasts. It only takes a minute to sign up. I am making a billboard with this dimensions : 2.

You should be talking to your billboard company or at least working from the information on their website.

billboard size in feet

That's the short and critically important answer. The rest is based on my own experience here in the US, but should apply equally to your area. Billboards are never created at full scale in the authoring application, in my experience.

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For example, one size I am regularly asked for is a standard 14 foot tall x 48 foot wide 6 m x 16 m, roughly "bulletin. It means that my effective image resolution for images needs to be around 80 ppi or better to be sure of getting 10 ppi output, and I don't need to worry about the text or other vector data. That "10 ppi" is not a typo.

It's quite high resolution for a billboard of that size, which is viewed from a minimum distance of 50 m. The billboard company spec in this case is 9 ppi. Billboards are commonly done in Photoshop -- that's how I used to do them prior to CS5 -- but always small scale at high resolution. Companies and products vary. The final resolution on the vinyl is typically between 8 and 25 dots per inch, depending on the size and intended viewing distance, so there is no reason at all to work at full scale and ppi, even if you could.

You would end up with an enormous file that would be mostly wasted, and might not even be usable by the RIP "Raster Image Processor" -- the software that processes your file for printing. The provider will scale your PDF to the final size. Ask them what they need. When you do, have them send you their PDF. That way, the colors you see in InDesign will match what actually goes up on the billboard.

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Don't feel like you are going to look naive or foolish by asking. The first time I sent artwork to one national billboard company, I got an immediate phone call back. They were excited and astonished because it was the first time they had ever received artwork from an outside designer that they didn't have to fix or send back for correction.

This company is all over the US and has been in business for decades. All I did was research their requirements on their website and follow a template that they supplied. That, apparently, was enough to make me a hero. Hi I worked for 13 years at Primedia Outdoor, a South African Media owner specialising in billboards and bus shelter advertising.

I think you might find some plugins on the "black market" for that No one sees details of a few blurry stuff. The best thing is to ask were you will print this thinghow should you proceed, I'm almost sure you don't have to create the thing at actual size, and I think the reason why InDesign and Illustrator have these limitations is because the file will crash your computer An alternative would be to use Photoshop, you can create pretty big files there, but I must warn you a cm x cm at dpi is 19GB in size As simple answer would be, multiply your image to fit in the Indesign maximum limit size.

If your doing an all text file there will be no problem, but if your doing some images there might be problem when you save the file, the system may tell you that the image is too big or you do not have enough space or scratch disk if full etc In most of the printing company here in the Philippines requires jpeg, pdf, or tiff format for billboards. Another thing, in doing most billboards artist use Photoshop rather than Indesign, and in very smaller resolution and same as Indesign multiply by its actual size.

Indesign is best for publication or smaller collateral like flyer, brochure, menu and so on. Where i work here my first real job i create graphics for billboards and others. And we print it on a Roland SPi.

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Because some colors are printed better in rgb format and others look good in CMYK format.Each billboard is an original new old stock NOS vintage paper advertisement. These billboards date back to the mid forties through the mid sixties.

We have no reproduction billboards in our inventory. These are not posters. These are new old stock N. S vintage full size billboards which were never displayed. Billboard sizes vary from 19 ft x 7 ft, up to 22 ft x 10 ft. These are embedded into our billboard photos digitally and they are not on our actual billboards for sale. The watermarks are here to protect our images from unlawful use by third parties.

They are embedded into the photos thru a digital process which allows us to know when anyone attempts to manipulate or edit them. We also actively watch the internet for anyone who attempts to use our photos and our lawyers take immediate action against illegal use of our copyrighted materials.

We do not enjoy having to guard our digital media in such a manner, but this is the way things are today. New old stock abbreviated NOS refers to merchandise being offered for sale which was manufactured long ago but that has never been used.

Such merchandise may not be produced anymore, and the new old stock may represent the only market source of a particular item at the present time. All the billboards are made out of paper that is about the thickness of a sheet of printer paper.

These billboards are not meant to be displayed in outside weather conditions. They do best in a garage, home, or other enclosed environment.

What Are Billboard Dimensions?

These billboards are quite rare, as most billboards made of paper were displayed then scraped off when they were removed. Our billboards are original and have never been displayed before.

Most of our billboards listed are one of a kind. We do have more than one in a few categories. Prices of these ads are based on the style of artwork, the product being advertised, and the age and condition of the ad.Every year, our cameras are packed with more and more resolution. Haven't billboards been around for hundreds of years?

Long before megapixel cameras? Before we get into the exact resolution needed to print a billboard, let's talk about ppi vs dpi. Most of us use these terms interchangeably, but they aren't technically the same. A pixel is simply the smallest unit of a digital image that can be captured by a digital camera or that can be seen on a digital display. A "megapixel" is one million pixels and by multiplying the vertical and horizontal pixels of an image, we can determine how many pixels we are dealing with altogether.

The Nikon D will produce a digital image that is pixels wide by pixels tall. If you multiply those two numbers, you will get The important thing to remember is that an abstract pixel itself does not have a physical size; it's simply the smallest unit of a digital image. Pixels per inch becomes useful when we take a digital file and bring it into the real, physical world. Let's use a computer monitor as an example.

Our computer monitors have a fixed resolution. A small p monitor will have more pixels per inch than a larger p monitor even though they have the exact same amount of pixels x A 4K monitor will have two times the pixels per inch of a similarly sized p monitor.

Printers are slightly more complicated because they can't produce individual pixels, instead, they must mix tiny drops of ink to reproduce these pixels. DPI is dots per inch, and although most photographers and designers use DPI to describe pixel density, it's technically supposed to represent the resolution of a printer.

To do this, the printer squirts out billions of microscopic drops of ink. Together, these drops or "dots" are able to recreate the pixels that make up an entire image. Have you ever noticed that your photo printer has a draft, normal, and high-quality print setting? In most cases, these settings are changing the resolution of your printer.

But let's assume that for all of your prints, your printer will be set to the highest quality. Most photo printers these days are able to print at over 2, DPI which is far more resolution than the "average" photograph that is printed at DPI and in most cases, more expensive printers can print with even more resolution. Some printers though, like billboard printers, print with much less resolution.

On the billboard in the video above, the dots were so big we could actually see them with the naked eye. If we were to use this equation to figure out the maximum resolution the eye could see at one foot 12 incheswe would get PPI.

billboard size in feet

As we double the distance from the print, the human eye is able to resolve half the detail. Some fine art prints can be enjoyed at a distance and up close, and so, ultra-high-resolution prints may be called for.

Billboards, on the other hand, are never enjoyed up close, and viewing distance plays a huge roll in deciding print resolution. The data I have found online suggests that the average billboard is viewed from to 2, feet away.Have you ever wondered about the specific billboard dimension that exist, and which ones would be most suited to your business?

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After all, choosing the right size is crucial to your venture, both from a cost perspective and its ability to effectively engage customers. In this post, we will explore some of the most popular billboard sizes, and determine where they are best deployed.

We will start with six-sheet billboards, which may be relatively small but manage to pack a genuine punch in terms of impact. With compact dimensions of just mm x mm, you will often see six-sheet billboards at bus stops, railway stations and shopping centres. This means that they are especially effective at connecting brands to a young and professional audience, while their compact nature ensures that are usually found at eye-level too.

This helps to create a deeper level of engagement and a more personal connection between your brand and the customer, with six-sheet adverts thought to be key influencers of buying decisions.

This is certainly borne out by the figures, which underline the potential of smaller billboards and relatively compact adverts. Then we come to 16 sheet billboards, which may dwarf the average man but are still relatively small in the outdoor advertising world. Standing at mm x mm, you will typically find sheet billboards in highly urbanised areas that boast significant footfall, while they are usually elevated above the ground near roadsides.

In fact, brands tend to position sheet adverts within the proximity of their business, as the relative size and positioning of the billboard make it ideal for converting passing trade and directing customers straight to your front door. The cost and size of these billboards make them ideal for targeting consumers in busy areas and optimising conversion rates, with busy shoppers and commuters representing the key and most accessible segments.

Just remember that positioning is key with this type of advert, as it is important that all of your imagery and core brand messaging can be viewed by passers-by. This means that you may also use sheet billboards to direct passing customers to a nearby storefront, while leveraging the additional width to enlarge image dimensions, enhance clarity or include secondary messaging.

There may even be instances in which a wider, sheet billboard can optimise the reach of your message, by utilising the available space better and negating any potential height restrictions. So while you may think that there are few differences between 16 and sheet billboards at first glance, there remain subtle variations which can impact on the impact of your advertisements.

In the world of billboard advertising, there is little doubt that sheet adverts whether they are landscape or portrait in their design are the single most popular. With traditional sheet billboards offering advertisers maximum exposure and exclusivity, this medium certainly provides a vast and impactful platform from which to engage customers. You will typically find sheet billboards at the side of busy roads, particularly A-roads or those that lead towards major cities or shopping centres.

They also tower high above the ground, creating a striking and engaging visual impact that resonates with customers. This number is largely attributed to the impact of 48 and sheet billboards, which can use impressive graphics and bold messaging to present CTAs calls-to-action more clearly and to a larger potential audience. The value of this is hard to ignore, while it is interesting to note that large billboards of this type appear as being more natural and trustworthy to customers as they have the capacity to blend into their surrounding environment.

The option of choosing either portrait or landscape also offers huge benefits to advertisers, who can tailor their selection according to location, space restrictions and the precise message that they are trying to present to customers. Last, but by no means least, we come to sheet billboards. Measuring a mighty mm x mm, this is the largest advertising platform of its type available to clients and essentially combines two, sheets side by side in a single, compelling package.

Make no mistake, a sheet billboard is large, eye-catching and exceptionally difficult to ignore, while it is also arguably one of the most effective marketing channels for leaving a lasting impact in the minds of customers. These towering adverts are also likely to be found at roadsides, particularly prominent motorways and junctions across the UK. Brands also like to position them close to large car parks, and these locations make sense when you consider that British motorists spend an average of two days a year stuck at red lights and even more time waiting in car parks.

You will also find sheet billboards targeting frequent commuters too, with adverts of this type commonly found in the London Underground and busy train tracks between major cities. Similar to sheet adverts, the larger alternatives enable brands to feature evolved and high-definition imagery, while they can also use large lettering to promote their message while leaving room for readable contacts details and CTAs.

With the right location, brands can also leverage sheet billboards to effectively target customers within a potentially huge reading range, whether they are stuck in traffic, waiting for a train or pulling into a bustling, city centre car park. The level of demand for sheet billboards also means that they are amply available sites across the UK, so you should be able to find the right location for you.

With such a diverse range of choice, selecting the right size billboard to suit your needs can prove challenging. Each size offers a core set of size restrictions and unique benefits, so understanding these will enable you to make an informed and profitable decision for your business. If you need assistance with this or want to understand more about how different size billboards can help your brand, contact us today and speak to one of our knowledgeable team!

All rights reserved.We frequently get questions about billboard formats and sizes. The most popular question probably is, how big is a standard billboard?

Bulletins Bulletins are the big billboards you see on the sides of busy roads and expressways. Due to their size and proximity to heavy traffic, they offer large reach and impact. Posters Smaller than bulletins are posters.

Billboard Sizes/Dimensions – Including Multisheet Billboards

Junior Posters Even smaller than posters are junior posters. They are placed on smaller roads, sometimes on the sides of buildings.

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Spectaculars Spectaculars are placed in very busy areas in top markets. They usually incorporate newer technologies, such as lighting, video, or mobile interactivity. Digital Billboards While traditional billboards are typically printed on vinyl or plastic, digital billboards display their images on a digital screen.

Many different advertisers buy a slot on a single board. This means that the image changes every several seconds. The sizes of digital boards match the sizes of traditional boards explained above. DOmedia is the largest out-of-home advertising marketplace. How Big is a Standard Billboard? Like This Article? Share It! Cody Riebe. Join the OOH Conversation. Request Custom Demo Want a custom demo of the tools we've built for expert media buyers?

billboard size in feet

Click below to request a quick demo with Jacob. Request Custom Demo.By using our site, you acknowledge that you have read and understand our Cookie PolicyPrivacy Policyand our Terms of Service.

Graphic Design Stack Exchange is a question and answer site for Graphic Design professionals, students, and enthusiasts. It only takes a minute to sign up. I'm excited and I have the design all set, but I wanted to know if I've done this right. I'm using Illustrator.

I'm a newbie. And I'm not sure how to set the bleeds. To factor the safety areagrab the rectangle tool, click the artboard once and the rectangle pop up should appear. Input the safety area measurements Then align that resulting rectangle to be centered both vertically and horizontally to the artboard.

That should give you the overall file set up with the artboard the size of the live areared guides for the bleed area and cyan guides for the safety area :. As for PPI. If you are placing raster images into this Illustrator document, you will want to ensure all raster images are at ppi before you place them in Illustrator.

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And then do NOT enlarge placed raster images within Illustrator. Enlarging a ppi image within Illustrator will lower the image PPI. If you intend to use built in effect in Illustrator such as drop shadows, blurs, and glows, you will want to adjust the Document Raster Effects Settings in the Effects Menu.

Note that this only alteres raster items created within Illustrator this setting does not alter any placed raster images. CS6 screenshots, but it's all the same in CC, windows may look slightly different that's all.

Sign up to join this community. The best answers are voted up and rise to the top. Home Questions Tags Users Unanswered. Hi-res billboard design print specs Ask Question. Asked 2 years, 1 month ago.

Active 2 years, 1 month ago. Viewed 3k times. Cai Carolyn Maszczak Carolyn Maszczak 1 1 1 silver badge 1 1 bronze badge.Billboard ads make big, bold statements with lots of visual impact. If your target market drives the same route multiple times, your message gets even more exposure.

The two types of outdoor billboards -- digital, or light-emitting diode, and print, or static -- give you a choice of what type of message you want to display.

billboard size in feet

Each type of billboard has different requirements for getting your message to the public. The industry standard for most digital and print billboards measures 14 feet in height by 48 feet in width.

Some billboards reach up to 60 feet in width, so you need to find out the size of the board on which your billboard will display before you go to print with your ad.

The largest size is typically used at junctions of several major freeways or along the highway in populated business areas. Some billboards have extensions on top of the billboard. These extensions can add more than 5 feet to the top of the board. Space on both traditional and digital billboards is typically booked for a minimum of a month, although some require a week contract. While your ad stays on a print billboard all by itself for that entire period, you share space with other businesses when your ad appears on a digital billboard.

Digital billboard ads run for four to eight seconds and are part of a second loop. If your budget allows, you can always run two different ads during the second loop for more exposure. The design specifications for print billboards vary according to the final size, but most require you to add 6 inches on each side to the total print area.

This extra space is required for printing and installation purposes. Printers typically need several weeks to print your ad on vinyl, and then you need to allow for delivery of the final printed piece to the installation company.

Billboard Sizes & Dimensions: A Complete List

Providing video for digital ads is much simpler: Simply email your final digital image measuring pixels in height by 1, pixels in width in red-green-blue, or RGB, format at 72 dots per inch to the network that manages the bulletin board.

States must follow the Highway Beautification Act to receive federal aid for maintenance and improvement of their highway systems. That means billboard advertising is restricted to zoned areas or unzoned commercial and industrial locations along interstates and national highways.

Check with your state to determine other restrictions that apply to installing a billboard. For instance, in Missouri, billboards must be no larger than square feet in size and must be spaced at least 1, feet away from another billboard. Nancy Wagner is a marketing strategist and speaker who started writing in She writes business plans for startups and established companies and teaches marketing and promotional tactics at local workshops.

She holds a B. What Is Advertising Control?